How to create a professional website without going crazy!

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You finally made up your mind, it’s time to create your own website. Whether you’re an entrepreneur, a creative, or you just want to share your ideas with the world, having a website is essential today. But where to start when you’re not a coding pro? Fortunately, I am here to guide you step by step with a cool approach and above all without any hassle. So, grab your coffee (or tea), and let’s embark on an adventure that will turn your dream website into reality. And I promise, you don’t need to become a developer to succeed!

Why creating a website is essential

Today, everything happens online. Whether you’re an entrepreneur, freelancer, or passionate about a field, having an online presence is one of the keys to success. You might be thinking: “But why not just use social media?” Good question, but let me explain. A website is your playground, your rules. It’s a place where you can control your image, share your content without depending on Facebook or Instagram algorithms, and most importantly, it’s a showcase open 24/7.

And guess what? A well-optimized site can even attract clients while you sleep. Magical, right?

Choosing the right CMS to start

A CMS, what is it? It’s simply a Content Management System. The most popular, and probably the best choice for you, is WordPress. Why WordPress? Well, it is:

  • Free: you don’t pay anything to use it.
  • Easy to handle: even your grandmother could create a site with a little practice.
  • Flexible: whether you want a blog, a showcase site, or even an online store, WordPress can do it all.
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If you have specific tastes, you can also check out other CMS like Joomla or Drupal, but they are a bit more technical to use. Have fun, but if you want to keep it simple, WordPress is your best buddy in this adventure.

Installing WordPress: Easy as pie

Now that you’ve chosen your CMS, let’s see how to install it. Don’t worry, it’s just as simple as assembling an IKEA piece of furniture (well, almost!). Here are the steps:

  1. Choose your hosting: This is where your site will live. Services like OVH, Bluehost, or 1&1 are reliable and affordable.
  2. Buy a domain name: This is your site’s address, like “my-awesome-site.com”. Get one that’s easy to remember and reflects your business.
  3. Install WordPress: Once you have your host, they often offer one-click WordPress installation. You click, you wait, and voilà, WordPress is ready to use!

No need to struggle with endless lines of code; everything is automated.

Choosing and customizing your WordPress theme

Ah, the exciting moment when you get to choose the design of your site! WordPress offers thousands of themes both free and paid. You can treat yourself and choose a theme that truly reflects your style.

Here are some tips for choosing your theme wisely:

  • Responsive: Your site should adapt to phone, tablet, and computer screens… in short, everywhere!
  • Lightweight: A site that takes ages to load is a no-go. Choose a theme that loads quickly.
  • Customizable: You’ll probably want to put your own touch on your site, so choose a theme where you can change colors, fonts, etc.
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Once your theme is installed, head to the customizer in WordPress where you can add your logo, change colors, modify fonts, and create a site that resembles you. And if you’re a perfectionist, you can even install a page builder like Elementor or Divi for total control.

Content, the king of your site

Design is great, but content is even better. What you write on your site is what will attract (or not) visitors and search engines like Google. So you need SEO-optimized texts, but also content that’s interesting for your readers. A real challenge, isn’t it?

Here are some tips to succeed with your content:

  • Identify your keywords: Before writing, think about the words your readers might type into Google to find you. Want to be the king of “vegan cooking recipes”? Use those words naturally throughout your content.
  • Write for your readers, not for robots: Okay, you want to please Google, but your main goal is to captivate your audience. So, keep your writing style natural.
  • Diversify your content: Blog articles, videos, infographics… the more you diversify, the better!

A little push for SEO

SEO stands for Search Engine Optimization. Basically, it’s what allows your site to be well-ranked on Google. Here’s a table of the basics to follow:

SEO ElementWhy it’s important
KeywordsTo tell Google what your site is about
Title tagsWhat people see first in search results
Meta descriptionsA summary of your page to encourage clicks
Internal linksHelps Google navigate your site and understand its structure better
External linksShows that your content is connected to other relevant resources

Don’t hesitate to install a plugin like Yoast SEO to help you set all this up properly.

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Publish and test your site

Once everything is in place, don’t forget to test your site on different devices to ensure it works well everywhere. Here’s a little checklist:

  • Does your site display well on phone and tablet?
  • Do the pages load quickly?
  • Do the links work properly?

And there you go, you’re ready to launch your site into the web jungle! 🎉

A little word to end

Now that your site is online, it’s time to share it! The more you make it known, the more it will be visited, and the more Google will love it. So, share your site on social media, invite your friends to visit it, and keep adding content to keep it alive.

And if you want to go further, I recommend checking out other SEO guides or discovering our affiliate products to boost your site even more!

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HF Formations

HF Formations offers specialized training in SEO. With qualified experts and several years of experience in search engine optimization, HF Formations provides practical strategies and advice to help businesses improve their online visibility.

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